Monday, April 19, 2010

Legion

Act 1. Possessed humans come and attempt to kill good characters, angel comes to save humans, they start killing possessed humans.

Act 2. Angel warns humans about something worse to come, another angel comes to kill humans, main characters dies, humans make narrow escape.

Act 3. Bad angel finds humans, good angel gets restored back to life and kills bad angel.

Media Studie So Far

Preposition- a function word that combines with a noun or pronoun or noun phrase to form a prepositional phrase that can have an adverbial or adjectival

Conjunction - a conjunction is a part of speech that connects two words, phrases or clauses together.

Media studies in term one has been exceptionally helpful to me. This class has ameliorated my potential and ability to analyse not only movies but to analyse anything that can be examined. I have learned an immense amount in this nine-week period of media studies.

I came into this class not knowing anything at all about media studies and what the class requires. Nine weeks later I have learnt about the different aspects, elements and shots of a film. I have also assimilated a respectable amount of knowledge in the topic of audience – this is where the potential audience is identified. I have familiarised myself with ways to measure audience, the TVNZ charter, Target Audience Grouping Systems and Values and lifestyles. A have absorb into my mind a fair quantity of information about Narrative and the different Acts that are present in a movie.

I believe the home learning tasks set in this class have been very relevant to what we have been learning and the fact that we have to post our tasks to our blog is a very efficient way of submitting work.

In conclusion I believe that Media studies has been a class of great value. The skills I have acquired in this class have been greatly beneficial to my education. And will aid me immensely in the future no matter what career path I decide to pursue. I am very glad I have became competent in this class and I thank my teacher Ms Wilson for the amount of learn

Monday, March 29, 2010

The Simpsons

1. State programme, network, time slot

The Simpsons, TV3, 5pm Weekdays – Re Runs, 7.30pm Sundays – New Episodes

2. Using Vals and Tags outline directed audience

VALS would be Strivers and Survivors, These two VALS are either modest to active consumers of media, and most chances they would watch some Simpsons because of the amount of times it is played.

Tags would be Young hopefuls, Settled Seniors, Comfortable Full-nesters, affluent acquirers and the next generation. These would be because the creators of the Simpsons have made it so that the show appeals to various groups of people. Eg, high paid people or people that are comfortable.

3. Use characters as evidence to appeal to audiences

Bumblebee Man-Spanish

Dr. Hibert/Lou/Carl-African American

Fat Tony/Luigi-Italian

Apu-Indian

Üter-German

Groundskeeper Willie-Scotland

Rainer Wolfcastle-Austrian

4. Discuss methods that could be used to measure audience and how this could/would relate to this specific programme

Because The Simpsons is targeted at mostly all types of VALS and TAGS, there would be an equal amount of ways to measure audience. These vary from people meters to web surveys, clicks on demand, polls, competitions and more. Clicks on demand and people meters I think would be the most efficient ways of measuring audience. This being because it is a very modern world and people will be watching a lot on the internet and so a lot of data can be extracted from websites. People meters are more rare but they are also very accurate and you can find very reliable measurements of audience.

5. Use advertising techniques to provide evidence of audience

Advertising techniques used with this show is usually dinner ads and fast food chains. Because the immense population that the Simpsons reach they can afford to air their show at prime time television, which is around dinner time, you can expect all the food companies to advertise their specials at the time and the most renown ad is the 0800 838383 PIZZA HUT ad.

6. Discuss how audience evolves with this programme

Research

People Meter

Pros:
Quite Accurate
People want to have one.
Reaches all kinds of people

Cons:
Low Sample Size
People may not use the right account when watching TV

Web Surveys:

Pros:
Reaches a lot of people
Can do it in the comfort of your home
No Pressure to do it

Cons:
People may not be surveyed, they might think its a pop-up
People can lie about answers.


Clicks on Demand

Pros:
Links can be distributed all over the internet.t

Cons:
Potential to be inaccurate, Eg. people accidentally click on link
More people would watch it on T
People may only watch short amount of the program

Polls

Pros:
Reaches a large amount of people.
Direct information

Cons:
People Lie
Give false information

Competitions

Pros:
Lots of people will register

Cons:
People may be uninterested in the data collection and just interested in the competition.

People Meter

A people meter is a box similar to the size of a paper back book. A people meter includes a remote which you enter in information such as age and gender. A people meter stores data based on what channel you are viewing at what time. The people meter features a modem, this sends the data to the Television company, and it features a hard drive which stores the data before it is sent. The people meter is not given in abundance, only a very few, randomly selected households get to use the device. The people meter is used in many countries all over the world.

TVNZ Charter

Feature programming across all genres that informs, entertains and educates New Zealand audiences.

Shortland Street

Provide shared experiences that contribute to a sense of citizenship and national identity.

Inside New Zealand Documentaries.

Ensure in its programmes and programme planning the participation of Maori and the presence of a significant Maori voice.

Te Karere

Maintain a balance between programmes of general appeal and programmes of interest to smaller audiences.

News,/Police 10/7

Support and promote the talents and creative resources of New Zealanders and of the independent New Zealand film and television industry.

Shortland Street, New Zealand Idol,

TAGS

TAGS (Target Audience Grouping System)

Liberal Sophisticates- Well off and informed.

(Low consumers of TV).

My sister, high paying job, low consumer of TV, high consumer of internet(news, books, TV, videos), radio and DVD’s.

Young Hopefuls- Half of 15- 24 years. Low incomes.

(High TV and Radio).

Cousins, low income, go to university, watch lots of tv and listen to a lot of radio.

Settled Seniors- 57% are over 55, low income but good savers.

They are conservative and tend to stick to well known and familiar brands.

(TV and Radio; Newspaper, but not magazines).

Aunty and uncle, TV and radio, newspaper, don’t leave the house often.

Struggling Young Families- Centred around family, stick to a low budget.

(Low Media Consumers)

Sister and brother in law, new born baby, stick to low budget, watch a little TV and a little radio and low use of internet.

Comfortable Full-Nesters- Higher incomes, older, family orientated.

(Low TV, high DVD; High Media Consumers)

My parents, watch low TV (NEWS AND SPORTS), watch lots of DVD’s, lots of internet to do internet banking, and news.

Lonely and Dissatisfied- Primarily older, lonely, and seem to have no purpose.

(Low Media Consumers)

My grandmother, lives in rest home, listens to very little radio.

Affluent Acquirers- Young 15-39 age group, are active consumers in all forms.

(Low TV, High Radio; Huge Media Consumers)

Me, High radio, Immense use of internet.

The Next Generation- 10-14 age group, this category accounts for 9% of the group above the age of 10.

(TV Dominated and Very Active)